What is SEO?

SEO, or Search Engine Optimization, is the practice of increasing the quantity and quality of traffic to a website from search engines. It involves optimizing the content and technical aspects of a website to improve its ranking in search engine results pages (SERPs). This is done through techniques such as keyword research, content creation, and link building. The goal of SEO is to increase organic (non-paid) traffic to a website and improve the visibility of a website or a web page in search engines.


  1. What Is On-Site SEO?
  2. What Is Off-Page SEO?


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